Meet the Fearless Thinkers.

Our Agency.

We are Fearless Thinkers, we work with heart.

Founded in 2000 with a mission to fight mediocrity, TWIST today is regarded as one of the top independent brand agencies between the coasts. TWIST produces integrated brand campaigns that help market challengers disrupt their market space. Our clients are ambitious and determined competitors who often have a superior offering in their category, but have struggled to claim their rightful position with their customers because bigger brands are outspending and outmarketing them.

That’s where the Fearless Thinkers do their best work. We have demonstrated many hundreds of times over the past two decades that outthinking flanks outspending. The work we do increases brand equity, sales and revenue by stimulating consumer buying triggers and customer appreciation of differentiation and value. At TWIST, our fearless philosophy dictates that we play to win. How about you?

Meet our Team.

Services.

A full-service model designed around the real needs of our clients.

Creative

TV, Print, Outdoor & Digital Advertising, Product, Company and Service naming, Copywriting, Video production, Animation and Editing.

View Advertising Client Samples

Design

Logo & Identity, Packaging & Collateral, Art Direction, UX & UI design, Signage, Tradeshow and Retail Environment, Exhibit Design.

View Design Client Samples

Public Relations

Media relations and outreach, Social media management and content strategies, Reputation monitoring and management, Nonprofit Advocacy.

View Public Relations Client Samples

Media

Media planning & buying, National, regional and local placement, Search and campaign management and monitoring, Content syndication.

View Media Planning Client Samples

Brand Platform & Communications Strategy

Brand strategy, Sales process and key messaging, Brand led innovation, Campaign management, Consumer behavior research and analysis, Persona development, Focus group facilitation, Quantitative and Qualitative research, B2B sales & marketing strategies, Account planning, Metrics monitoring and reporting.

View Strategy and Brand Client Samples

Digital

Web design and development, Mobile experiences, Email and Direct response marketing, Social media and content campaigns, Metrics monitoring and analysis.

View Digital Client Samples

Team.

Mike Ozan

Mike Ozan
Chief Executive Officer & Chief Creative Officer

WHAT DO YOU DO HERE?
Hold hands, move mountains, accelerate fortunes, take punches, evangelize, meditate, panic, meditate, soothe, buckle down, cheerlead, excite clients and do what others say cannot be done.

WHAT DO YOU LIKE MOST ABOUT TWIST?
I am impressed with our grit and our grace and inspired by our fearlessness. I thrive on our deep belief in each other, our ideas and our clients. I love that every year more and more smart people buy into the dream of a husband and wife who set out to prove that Cleveland could be better.

Connie Ozan

Connie Ozan
Chief Design Officer

WHAT DO YOU DO HERE?
I’m the founder of TWIST with my husband Mike. As an agency visionary and decision-maker, I lead the team on TWIST projects and needs, from branding and interior experience, to agency management, operations and strategy.

WHAT DO YOU LIKE MOST ABOUT TWIST?
I started my career as a graphic designer. I love coming to TWIST because it's where I can "be me" and pursue that original passion. Most of all, I love our energy and the opportunity to work with the most talented creatives in Cleveland.

Charlene Coughlin

Charlene Coughlin
President

Stefanie D’Angelo

Stefanie D’Angelo
Director of Operations

Monina Wagner

Monina Wagner
Director of Content

Andrea Buskirk

Andrea Buskirk
Account Executive

Thiago Wimberly

Thiago Wimberly
Graphic Designer

Rachel Teuscher

Rachel Teuscher
Design Manager