In an environment where trust, relevance, and clarity define organizational success, mission-driven institutions face a unique challenge: how to cut through complexity and communicate their value—consistently, credibly, and with measurable results.
Where good missions become great outcomes.
Our growth as an agency has been driven by a clear purpose: to bring high-level strategy and audience-aimed aesthetics to schools, nonprofits, and mission-driven organizations that make life better for others. If you’ve been underserved by marketing, design, strategy, or media partners—you deserve better. That’s exactly why TWIST exists. With the right message, the right plan, and a smart budget, our clients gain the traction to grow and the fuel to expand.
What’s New and Why It Matters
For years, TWIST partnered with a wide range of mission-driven organizations—from arts nonprofits to community initiatives. That experience taught us something critical: while every organization is unique, the core challenges they face are often the same.
Especially in the education and nonprofit sectors, leaders are navigating rising expectations, limited internal bandwidth, and increasingly compressed timelines. They need more than creativity—they need a team that understands their world, can anticipate common roadblocks, and already knows what works.
That’s why we chose to specialize.
By focusing exclusively on schools, nonprofits, and purpose-driven organizations, we’ve built a complete and repeatable playbook—one that accelerates clarity, shortens decision cycles, and leads to faster, more confident execution. Whether it’s an enrollment push that can’t miss a deadline, a capital campaign that needs sharper messaging, or a rebrand with multiple internal stakeholders, we’ve solved it before—and we have the tools to do it again.
This shift didn’t just make us more efficient. It made us more effective. When time, budget, and expectations are tight, specialization isn’t a limitation. It’s a strategic advantage.
A Model Built to Match How Our Clients Work
As our work evolved, so did the way we engage. Many of our clients—particularly in education and nonprofit spaces—shared a common frustration: the traditional agency model didn’t match how their teams were structured, how their budgets operated, or how their leadership measured success.
So we adapted.
We introduced fixed-fee service packages that reflect how purpose-driven organizations want to work: clear deliverables, defined timelines, transparent pricing, and an emphasis on outcomes—not hours. These packages give our clients strategic clarity and budget confidence, without compromising creativity or flexibility.
“I have seen presentations from dozens of marketing firms over the years and none of them compare with the work that TWIST has done on our behalf.”
Christopher Steinmann, CEO & Superintendent
Cleveland Lutheran High School Association
Proprietary Research That Drives Strategy
To make smarter decisions, you need sharper insight. That’s why TWIST has developed a suite of proprietary research tools designed to help our clients truly understand their audiences.
Whether it’s a parent choosing a school, a donor considering a major gift, or a stakeholder shaping a brand—we provide data-driven insights into what matters most, and why.
- For schools, we’ve identified what drives both initial interest and long-term loyalty, allowing messaging to move from generic to compelling.
- For nonprofits, we’ve uncovered what inspires generosity and what builds trust, helping development teams build lasting donor relationships.
- For founders and boards, we’ve clarified what differentiates their mission, ensuring alignment from the inside out.
Our research tools are fast, affordable, and tailored—making them accessible for organizations of all sizes.
Media Strategies That Work Harder (and Smarter)
In a crowded media environment, our clients can’t afford waste, or complexity for complexity’s sake. That’s why TWIST, with our media planning & buying partner CMT Consulting, builds resourceful media strategies that simplify decision-making and amplify results.
We start with what matters most: your audience and your goal. From there, we craft tightly aligned plans that integrate digital, traditional, and social channels into one clear, accountable system. Whether we’re planning a local enrollment push or a multi-state donor awareness campaign, we prioritize platforms that maximize impact, not just presence.
Our performance marketing approach is scaled to your organization, so whether you’re a small private school or a statewide nonprofit, you’ll reach the right audience at the right time, within budget.
Our performance team, alongside CMT Consulting, handles the details—buying, placement, optimization—so your team can stay focused on mission. And we report back in language that makes sense to leadership, with metrics that map to real outcomes.
The result? Smarter reach. Stronger engagement. Less waste.
Services That Create Results
We don’t just deliver creative—we deliver measurable business impact. Our core services include:
- Brand Strategy & Identity: Clarified value propositions, unified visuals, and internal alignment that strengthen every touchpoint.
- Enrollment Marketing: Full-funnel campaigns that increase inquiries and applications—often by 25–30% in a single year.
- Capital & Donor Campaign Messaging: Donor engagement strategies that build lasting relationships and exceed campaign targets.
- Audience Research & Insight Development: Proprietary survey tools that deliver deep insights into your audience’s mindset, motivations, and needs.
- Performance Marketing & Media Management: Optimized digital and traditional media buying—scaled to your market—with accountability at every stage.
Real Clients. Real Impact.
- At Lutheran West Middle & High School, our enrollment campaigns helped increase inquiries and led to 100% admissions in the Middle School and now has a waitlist for most grade levels.
- Milwaukee Lutheran High School repositioned its brand and re-engaged alumni and community stakeholders after years of perception challenges.
- Community West Foundation used our campaign messaging to elevate donor communications and saw a 20% increase in unrestricted contributions.
“From strategy to execution, TWIST helped us uncover and express the heart of who we are. They didn’t just rebrand our organization—they reenergized our mission.”
Tanya Stewart, Executive Director
Greater Ohio Bleeding Disorders Foundation
What’s Next
TWIST hasn’t reinvented itself—we’ve refined our focus. Today, our work is centered on organizations that are improving lives, shaping futures, and leading with purpose. Amplify Good is more than an ethos. It’s a standard we hold ourselves to, every day, through the results we help our clients achieve.
If your mission deserves a clearer message, a more confident strategy, and a partner who delivers with precision—let’s talk.
