Will Alford comes to TWIST with more than a decade of experience and offers wisdom, guidance, a unique world view and proven approaches to TWIST clients seeking logo and identity, collateral and digital outcomes for brand expression.
After an extensive career in graphic design, including working on a number of restaurant brands, Will Alford joins the team of Fearless Thinkers in the role of Art Director. In his role, Will be working closely with both the creative and account services teams to understand client goals and objectives, and problem-solving solutions to effectively communicate on behalf of TWIST clients.
Will will oversee the design side of projects from brand strategy through design execution with the team, including working on brand identities and campaign concepts and executions. “I wanted to join a great team who shared my values in design and culture. I’m looking forward to working on any and all types of projects that come to TWIST — whatever the task I am ready.”
Will’s background includes freelancing for Black Greek Step Shows, working with various small businesses, mega churches, nonprofits and restaurateurs where he learned to collaborate and lead other designs to develop effective campaigns. Will is interested in all things movies and films, seeing a story verbally told in combination with how it’s visually displayed to its audience — the use of lighting and camera angles. He’s also a big foodie, lover of sports and architecture, as well as interested in real estate and car detailing.
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