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Summary of Position
The Senior Account Executive (SAE) reports directly to and works closely with the Managing Director to manage the Account Team in planning and executing client campaigns and agency initiatives, as well as assistance with business development, industry networking and securing new business. The SAE understands the agency portfolio of offerings and how to apply them to solve client business problems. He/she is responsible for a number of client accounts, the day-to-day management, coordination and execution of creative from concept to delivery, ensuring the work is innovative, on strategy, within scope, and delivering on clients’ business objectives. The SAE role will focus on developing deep, meaningful relationships with clients and colleagues that enable TWIST to deliver against specific targets, while delivering exceptional marketing solutions and the highest level of client service.
Planning, coordination and execution of assigned client projects and needs, such as advertising campaigns, social programs, digital and print creative. This will include developing of project plans and schedules, proofreading, project management of internal teams and reviewing all materials relevant to client needs.
Coordinating and management of the needs of assigned projects. This will include handling of work requests in a timely manner, monitoring budget and outside vendor costs, research, maintaining communication (will include creating conference and status reports) both internal and external in a positive, timely and efficient manner.
Project estimation, schedules, creative briefs, change management and documentation. This will include the ability to write accurate scopes by asking detailed questions of clients to gain clarity around deliverables and needs.
Can act as the liaison between client and agency, being able to adequately represent client interests to team as well as keep client informed on project status to ensure on-time, on-budget and error free delivery of projects.
Support in the planning and execution of agency initiatives, assist with new business efforts, including growth of existing accounts as well as creation of new client accounts.
Forge strong relationships with team members in all departments as well as partner companies.
Knows when to escalate potential problems.
Mentor and manage junior staff on account service fundamentals, agency processes, client standards, etc.
The ideal candidate will have the following:
Organization and planning – ability to establish priorities and objectives. Sets up project plans, handles work flow of assigned projects to ensure that all client work is completed on time and under budget.
Decision-making – ability to use judgment to find effective solutions. Making realistic commitments with clients and internal team. Provides sound solutions for any issues with scheduling. Balances the needs of the client with the agency needs on assigned projects.
Initiative – ability to work independently and develop solutions to problems without the aid of others. Takes assignments readily, motivates self and gives extra effort to the job as needed. Anticipates problems before they arise.
Flexibility – ability to manage stress and pressure in working through assigned tasks. Changes course of action when appropriate. Maintain constructive project goal direction during time constraints.
Communication Skills – ability to deliver clear, concise and accurate messages, listening carefully to others. Organizes thoughts in a clear and concise manner. Creative thinker and writer.
Bachelor’s degree in Communication, Marketing or Advertising.
5+ years of experience (preferably at an agency).